Privacy policy

Last updated: February 2026

lovi.pk operates this store and website, including all related information, content, features, tools, products, and services (collectively, the “Services”) to provide you with a curated shopping experience. lovi.pk is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services, or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using or accessing any of the Services, you acknowledge that you have read and understood this Privacy Policy.

Personal Information We Collect or Process

When we use the term “personal information,” we refer to information that identifies or can reasonably be linked to you. Personal information does not include anonymized or de-identified information.

Depending on how you interact with the Services and as permitted by applicable law, we may collect or process the following categories of personal information:

Contact details such as your name, billing address, shipping address, phone number, and email address

Financial information including payment method details, transaction information, payment confirmations, and related data

Account information such as login credentials, preferences, and settings (if you create an account)

Transaction information including products viewed, added to cart, purchased, returned, exchanged, or cancelled

Communications including information you provide when contacting customer support

Device information such as IP address, browser type, device identifiers, and network information

Usage information regarding how and when you interact with the Services

Personal Information Sources

We may collect personal information from the following sources:

Directly from you, when you place an order, contact us, or use the Services

Automatically, through cookies and similar technologies when you browse our website

From service providers, such as payment processors, logistics partners, and technical service providers

From third parties or partners, where permitted by law

How We Use Your Personal Information

We may use your personal information for the following purposes:

Provide, Tailor, and Improve the Services

To process payments, fulfill orders, manage shipping, handle returns or exchanges, maintain accounts, communicate order updates, and improve your shopping experience.

Marketing and Advertising

To send promotional messages, offers, and updates via email or other communication channels, and to display relevant advertisements based on your interactions with the Services.

Security and Fraud Prevention

To verify transactions, prevent fraud, protect accounts, and maintain a safe shopping environment. You are responsible for keeping your account credentials confidential.

Communicating with You

To respond to inquiries, provide customer support, and maintain our relationship with you.

Legal Reasons

To comply with applicable laws, regulations, legal requests, enforce policies, and protect our rights and the rights of others.

How We Disclose Personal Information

We may disclose your personal information in the following circumstances:

With Shopify, payment gateways, courier partners, and service providers who support our operations

With marketing and advertising partners, in accordance with their privacy policies

When you direct or consent to such disclosure

With affiliated entities, if applicable

In connection with legal obligations, business transfers, or protection of rights and safety

Relationship with Shopify

Our store is hosted on Shopify. Shopify processes personal information to provide and improve the Services. Your information may be transferred to and processed in countries other than your own.

Shopify may use your information for enhanced features such as analytics and personalized experiences. In such cases, Shopify is responsible for processing that data.

You can learn more about Shopify’s privacy practices at:
https://privacy.shopify.com/en

Third-Party Websites and Links

The Services may include links to third-party websites. We are not responsible for the privacy or security practices of those sites. Please review their policies before providing any personal information.

Children’s Data

The Services are not intended for children. We do not knowingly collect personal information from children under the age of majority. If you believe a child has provided us with personal information, please contact us to request deletion.

Security and Retention of Your Information

While we use reasonable security measures, no system is completely secure. Please avoid sharing sensitive information through unsecured channels.

We retain personal information only as long as necessary to provide Services, comply with legal obligations, resolve disputes, and enforce policies.

Your Rights and Choices

Depending on your location, you may have the following rights:

Right to access your personal information

Right to delete personal information

Right to correct inaccurate information

Right to data portability, where applicable

Right to opt out of marketing communications

You may exercise these rights by contacting us using the details below. We may verify your identity before processing requests and will respond as required by law.

We do not discriminate against users for exercising privacy rights. Complaints

If you have concerns about how we handle personal information, please contact us. You may also have the right to lodge a complaint with your local data protection authority.

International Transfers

Your personal information may be transferred, stored, and processed outside your country. Where required, we rely on legally recognized safeguards for international data transfers.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised “Last updated” date.

If you have questions about this Privacy Policy or our privacy practices, or wish to exercise your rights, please contact us at:

📧 rasheedabdul5826@gmail.com
📍Gulberg,lahore, pakistan